Harub Dental Surgery (HDS), the first Omani owned and operated dental clinic, has opened its new branch in Shatti Al Qurum. Founded by Dr. Harub bin Mohammed al Kharusi in 1977, Harub Dental Surgery has grown in stature since its humble beginnings in the Waljah area. The new branch has been fitted with world class dental equipments and products, including lasers, digital X-rays, 3D CT scans, intra oral cameras, aligner technology and latest CAD/CAM dental milling machines, among others. It is located just past the Royal Opera House Muscat and has a spacious parking, and a welcoming entrance for all customers. It is designed to infuse a feel of a spa than a clinic. As the dental surgeon Dr. Mohammed, son of Dr. Harub, states, “It is precisely the setting that we were aiming for. Patients need to be at ease and relaxed.”
New Brand Identity of Asian Paints Berger
Asian Paints has unveiled a refreshing new brand identity for its operations in Oman – Berger Paints. The newly unveiled brand, ‘Asian Paints Berger’ comes with a new positioning, ‘The Colour of Tomorrow’ that seeks to enshrine the principles of ‘Innovation, Inspiration and Partnership’ in its product offerings and its relationships with channel partners and end-users. ‘The Colour of Tomorrow’ symbolises a bold new commitment to Oman that factors in the differentiating geographical and environmental characteristics of the Arabian Gulf, as well as the distinctive cultural richness and values of the region. Underpinning the new logo and identity are three core values: cutting-edge Innovation in product offerings, Inspirational marketing, and true Partnerships driving its retail strategies.