The spark of electrification ignites Maserati’s future: with the new Ghibli Hybrid, the Trident Brand enters the world of electrification. The new Ghibli Hybrid represents one of the most ambitious projects for Maserati, which after the announcement of the new engine for the MC20 super sports car now sets the seal on another step forward towards the brand’s new Era.
The choice to introduce the hybrid technology on the Ghibli sedan is no coincidence: this model, with over 100,000 units produced since its launch in 2013, perfectly embodies the Modena-based manufacturer’s DNA. In fact, the challenge facing Maserati was to enter the world of electrification without altering the brand’s core philosophy and values. The result? The creation of the best possible hybrid. What’s more, Ghibli Hybrid will retain the unmistakable sound that has always distinguished every Maserati. The arrival of the new Ghibli Hybrid thus expands the Maserati range, which is now even more competitive and responsive to the demands of the market.
Redesigned Nissan Logo Signals a Fresh Horizon
For the past 20 years, Nissan’s outgoing logo has been a beacon on its vehicles and so much more. It has served as an identity, a business card, a handshake and the first greeting between customers and the driving excitement that Nissan vehicles provide. For decades more, Nissan’s logo has stayed true to a belief held by its founder Yoshisuke Aikawa, “Shisei tenjitsu o tsuranuku,” which he interpreted to mean, “If you have a strong belief, it penetrates even the sun.”
While keeping this essence alive, Nissan’s new “calling card” reflects the significant changes in society over the last two decades. It is a reimagination of the iconic Nissan brand logo for a new chapter.
Nissan’s new logo comes alive as it pivots to the future while staying proudly connected to its rich heritage, and tradition of innovation. The company name remains at the centre of the logo, communicating an instantly recognisable brand that evokes past milestones and memories while also conveying evolution.
Towell Auto Centre Facilitates ‘Mazda Masters Parts Certification Program’ in Oman
Good news for Mazda owners and Mazda owners-to-be is that Mazda Corporation recently launched their worldwide Masters Parts Certification Program, which Towell Auto Centre – the exclusive Mazda dealership in Oman – were proud to facilitate in the Sultanate.
Towell Auto Centre facilitated the Mazda Parts Team training while at the same time maintaining health and safety guidelines for all attendees, as required for the current COVID-19 situation.
The program sees the quality of all of the Mazda Distributors’ Parts Operations being upgraded and enhanced, while a Certification Program that consists of e-learning, interactive classes, and a final review test provides the Mazda Parts Staff with more motivation and on-the-job expertise.
For you and your Mazda, this means that you can look forward to more peace of mind, and more service excellence in Oman from the legendary Japanese vehicle manufacturer, as well as Towell Auto Centre.
