Splash, the Middle East’s leading high-street fashion retailer, has unveiled its Spring 2020 collection
Featuring Splash’s brand ambassador Bollywood star, Jacqueline Fernandez, the all-new Splash Spring 2020 collection includes a combination of playful and upbeat designs across three key trends – Hyper Nature,inspired by landscape featuring soft shades of green and yellow; Statement Florals,highlighting the season’s haute floral styles; and Modern Prairie,complete with flared silhouettes, frilly collars, puffed sleeves and more.
For menswear, the Splash Spring 2020 collection features utilitarian styling, earthy tones, natural textures and crisp cotton fabrics. Spring season is all about well-defined neutrals reflecting a clear state of mind while warmer hues scream ease and comfort.
The colourful palette of Splash Spring 2020exudes the essence of Spring. The mix of prints bring a pop of fun, while neon hints and tropical prints bring a fresh take to the sports inspired collection. Colours like oatmeal, ecru and natural tones are vital this season and ochre provides a modern touch. Bright tangerines, reds and cobalt blue are mixed with navy and greys for an energetic splash.
The new clothing line is available at Splash stores across GCC and online at www.splashfashions.com
Headquartered in Dubai, Splash is the largest fashion retailer in the Middle East. Part of the Landmark Group, Splash was founded in Sharjah in 1993 and has since grown to over 200 stores across 14 countries worldwide.
Considered a trend-setter in the region, it boasts of an extensive, award-winning collection of popular clothing for women, men and teens. Splash is also the go-to destination for a gamut of international brands like Lee Cooper, Bossini, ELLE and Being Human.
Splash is a proud and active member of the Better Cotton Initiative (BCI). BCI is a non-profit organization that aims to reduce the environmental impact of cotton production and improve livelihoods and economies in cotton producing areas. Splash Fashions has committed to 50% of its total cotton being more sustainably sourced (including BCI and organic) by 2020.
Splash was awarded with “Superbrand” designation in 2014, the “Powerbrand” designation in 2013 and has been listed among Forbes Arabia’s “Top 40 Arab Brands”. Additionally, Splash won the Grazia Style Award for “Best Place to Spend AED 500” in 2010.